A Different Tune

------------------------------------------------- A Different Tune; How EMI and other harmony-industry giants be splintering keystone against digital rivals, pirates and looseloaders Newsweek, October 17, 2005 listen - ------------------------------------------------- Top of Form dirty dog of Form A Different Tune; How EMI and other melody-industry giants are fighting back against digital rivals, pirates and freeloaders Byline: Karen Lowry Miller The battle for digital control is silent raging in the movie patronage, save its virtually everywhere in melody. The giants are winning. Court rulings let go over forced free medicament upstarts like Grokster and Napster place of business, and earlier this month take Kazaa, the producer of file-sharing technology, to introduce filters to pr regular(a)t piracy. The idea that free harmony would gut the big put down companies seems a distant memory, even though it was still the courtly wisdom just a year a go. Were finally see a raft of forward-looking initiatives from really big players, says Eric Nicoli, tame human of one of the big quartet music companies, the EMI Group. This push up is happening all mean solar solar day, every day now. Just consider the last month: Apple and Motorola expose a phone that can play music from iTunes, and give notice (of) partnerships with big U.S.

and British phone companies to develop the mobile music market. In London, two giant retailers, HMV and Virgin, announced digital music ventures, a sign that the online sector is reaching mass-market size. The big labels watch a rrested a four-year, 25 percent plunge in ! flagrant sales and can now concentrate on exploring untested business models to navigate the digital landscape. Nicoli has the buoyant air of a man who has just survived a close scrape with death. In a recent series of interviews, he and other aggrandizement execs at EMI offered a detailed glimpse at the recent tumult, and where EMI--and their industry--is promising to go from here. The third largest of the major labels after everyday and Sony BMG, EMI offers...If you loss to get a full essay, order it on our website: BestEssayCheap.com

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